Geisinger Blood Center must see over 2,000 donors a month to keep pace with the local need for blood. They provide daily mobile blood drives, with convenient locations and flexible hours for donors. Geisinger Blood Center was established in 2012 through a partnership between the Institute for Transfusion Medicine (ITxM) and Geisinger Health System. The system serves more than 2.6 million residents throughout 44 counties in central and northeastern Pennsylvania.
Become a Blood Donor.
Geisinger Blood center offers the opportunity to donate blood through daily mobile blood drive operations. A major goal is to provide convenience to donors through consistent and convenient locations, flexible hours, and faster donation registration process with DonorPass at blood drives.
Geisinger Blood Center needed a clean professional, yet artistic approach to creating a brochure to help the Northeastern Pennsylvania community separate themselves from their competitor through education and awareness. The brochure also had the added challenge of appealing to two different target audiences, employees of Geisinger Health System and volunteer blood donors of the community.